Craft Fair Vendor Survey Google Form Template

Feedback & Evaluation6 minUpdated

A free Google Form template for craft fair organizers to collect vendor feedback, sales data, and event ratings to improve future markets.

Live form

Embedded Google Form. Scroll inside the frame to see all questions.

About this template

Organizing a successful craft fair or artisan market requires continuous improvement driven by real feedback from the makers and vendors who participate. This Craft Fair Vendor Survey Google Form template is designed to help market coordinators seamlessly gather honest insights regarding event organization, pre-event communication, visitor traffic, and overall sales outcomes.

By collecting structured feedback on booth placement, staff support, and customer demographics, organizers can make data-backed decisions to enhance future events, retain top talent, and create a thriving marketplace for local artisans. Powered by Doc2Form, this template can be deployed in seconds to collect, organize, and analyze vendor responses in Google Sheets without complicated setup.

Whether you run a seasonal holiday bazaar, a weekly farmers market, or an annual artisan showcase, understanding your vendors' experiences is the key to long-term event growth and community loyalty.

Key features

  • Measure overall vendor satisfaction and sales outcomes in one simple form.
  • Collect actionable feedback on event layout, timing, and staff support.
  • Identify top areas for improvement for your next craft market.
  • Easily customize questions to fit your specific event guidelines and schedule.

Use cases

Collecting post-event feedback after an annual artisan craft fair.

Evaluating vendor satisfaction following a holiday pop-up market.

Gathering suggestions from makers at a seasonal farmers market.

Assessing foot traffic and sales performance for multi-day craft exhi…

Assessing foot traffic and sales performance for multi-day craft exhibitions.

What this form collects

  • Full Name (Short answer)Enter your first and last name.
  • Email Address (Short answer)Where can we reach you if we have follow-up questions about your feedback?
  • How did you hear about this event? (Dropdown)Select the primary channel that brought you to our craft fair.
  • Pre-Event Communication Status (Multiple choice)How would you rate the clarity and timeliness of our communication leading up to the event?
  • How can we improve our communication? (Paragraph)Share any suggestions regarding emails, load-in guides, or announcements.
  • Event Organization Status (Multiple choice)How satisfied were you with load-in, booth assignment, and overall event logistics?
  • Logistics & Organization Feedback (Paragraph)Let us know about your experience with booth setup, parking, and teardown.
  • Organizer Support Rating (Linear scale)Rate the helpfulness and accessibility of event staff during the fair.
  • Visitor Traffic Adequacy (Multiple choice)Did the event meet your expectations in terms of attendee volume?
  • Customer Quality Rating (Linear scale)How would you rate the buying intent and engagement of attendees?
  • Sales Outcome (Multiple choice)How satisfied were you with your overall sales performance at this event?
  • Sales Outcome Details (Paragraph)Feel free to share optional details regarding your sales or best-selling items.
  • Favorite Aspect of Event (Paragraph)What did you enjoy most about participating in this craft fair?
  • Event Improvement Suggestions (Paragraph)What changes or additions would you like to see for future markets?
  • Overall Experience Rating (Linear scale)Rate your overall experience participating in our craft fair.
  • Future Contact Permission (Multiple choice)May we contact you regarding applications for our upcoming markets?

FAQ

How do I share this survey with my vendors?

Once your Google Form is generated, you can easily email the link directly to your participating vendors or post it in your vendor communication portal right after the event concludes.

Can I add or remove questions from this template?

Yes! You have full control inside Google Forms to edit, add, or delete any questions to match the specific needs of your market or fair.

Where are the vendor survey responses stored?

All submitted responses go straight into your linked Google Sheet, making it easy to review ratings, sort comments, and analyze sales data across all participating vendors.

Is this survey template free to use?

Yes, this template is completely free to convert into a Google Form using Doc2Form.

Get this form in your Google Drive

Save a copy to your Google Drive with one click (uses 1 credit). Or build from a PDF or description in the app.

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